To begin with, it is necessary to explain what the acronym SDR (Sales Development Representative) or Sales Development Representatives means: they are people from the sales team who focus exclusively on prospecting opportunities. Unlike sales executives who close new deals, SDRs look for new leads, ...

E-mail marketing is fundamental in the relationship with customers and consumers for sales, but it is not enough to send messages and have adequate tools. It is necessary to strategically plan your email campaigns so that they deliver well, focusing on engaging with leads in search of the best resul...